Building your profitable lifestyle business


Welcome to the wonderful world of Playball!

Our program uses sport to drive health, education and equality outcomes for 2 – 8 year-old children Australia wide.

Nurturing Well-Being

Today, it goes beyond teaching sports skills, embracing a comprehensive approach that fosters healthy lifestyles, enriches educational experiences, and nurtures overall well-being. 

Innovative Curriculum

Through our innovative curriculum, we empower children to have the confidence to participate in sports but also develop essential life skills, critical thinking abilities, and a deep appreciation for their overall health and happiness.

Playball has become a driving force in shaping the next generation, ensuring that children are equipped with the tools they need to thrive in all aspects of life.

Teachers are Essential at Playball

At Playball, we deeply value and appreciate the crucial role that teachers play in shaping the future of children and equipping them with the necessary skills to thrive in a constantly evolving world. This aligns closely with the core objectives of the Playball teaching and learning system.

Enhancing Children's Lives

Both Playball business owners and teachers share a common bond through their distinct skill sets and unwavering passion for working with children. They find fulfillment in making a positive impact, knowing that their efforts actively contribute to the enhancement of children's learning, lives, communities, and society as a whole.

Playball Has Evolved

Since its inception in 1998, Playball has evolved from being a simple sports program for kids to becoming a transformative initiative that encompasses the holistic development of children's health, education, and wellbeing. By recognizing the inherent connection between physical activity, cognitive development, and emotional/social well-being, Playball has redefined its purpose.


We Can Grow as Big or Stay as Little as We Want

Some amazing feedback from our Franchisee Family:

"I have a couple of coaches working for me. I'm the only person who manages it."

"I have no business background, no admin background, no accounting background and I manage it"

"I wanted to do something I was passionate about"... "I can stay home with the kids and earn an income"

"I was working in an office 5 days a week and just - No, I needed to get out of there. I needed to do something"

Partnering for success

Playball claim to be a partner in education for several reasons:


Holistic Development

Playball recognizes that education encompasses more than just academic learning. We understand the importance of a holistic approach that includes physical development, social skills, and emotional well-being. By integrating their “ Six Principals in Play”, Playball supports the comprehensive growth of children, aligning with the broader educational goals of developing well-rounded individuals.

Complementary Learning

Playball acknowledges that sports and physical activities can enhance cognitive abilities, concentration, and problem-solving skills. By incorporating these elements into their program, they contribute to a child's overall educational experience, complementing classroom learning and promoting a healthy and active lifestyle.

Transferable Skills

Playball aims to equip children with essential life skills such as teamwork, communication, perseverance, and self-confidence. These skills have a significant impact on their academic performance, social interactions, and future endeavours. Playball sees itself as a partner in cultivating these transferable skills that support a child's overall educational journey.

Collaborative Approach

Playball values collaboration with educators and schools. They aim to align their curriculum and teaching methodologies with educational standards and goals, reinforcing concepts learned in the classroom. By working closely with schools, Playball seeks to enhance the educational experience and provide a seamless integration between physical education and academic learning.

Educator Support

Playball can serve as a valuable lens for educators, offering insights and enhancing their understanding of each child. This is important because gaining insights and a deeper understanding of each child allows educators to tailor their approach and provide personalized support. It helps them recognize the unique strengths, interests, and challenges of each child, enabling them to create an environment that fosters optimal learning and development

Directors and Educators Love Playball in Their Schools

A Great Program for the Children!

Unique, Dynamic & Interactive

The Children Learn Teamwork

Reinforces Gross Motor Skills

Our Vision

Our vision is to use sport to drive health, education and quality outcomes while make a lasting positive impact on the lives of children throughout the nation.

We aim to achieve this by growing a dynamic team of active, like-minded educators who deeply understand and connect with  the mission of Playball

Our Mission

Our mission is to empower children through sports, equipping them with the tools, knowledge, and skills to lead healthy lives and thrive as individuals, positively impacting their communities and shaping a better world.

Our Culture

The business culture of our organization,, is rooted in our core values and principles. We foster a culture of inclusivity, where every child, regardless of background or ability, is welcomed and embraced. Collaboration and teamwork are at the heart of our operations, as we believe in the power of collective effort to achieve meaningful impact.

We prioritize the well-being and holistic development of children, placing their needs and interests at the forefront of our decision-making.

Our commitment to continuous learning and innovation drives us to constantly evolve and improve our programs, ensuring they remain relevant, effective, and impactful.

We also strive to cultivate a culture of empowerment, encouraging children to discover their strengths, overcome challenges, and unlock their full potential. Ultimately, our business culture reflects our unwavering dedication to creating a positive and transformative experience for children, enabling them to thrive in all aspects of their lives

How we can help you become an edupreneur

Established Brand and Reputation

Purchasing a sports franchise for children provides the advantage of associating your business with an established brand and reputation. A recognized franchise brand can attract customers and provide a sense of trust and credibility among parents and children.

Proven Business Model

We have a proven business model that has been tested and refined over time. This can save you the effort and trial-and-error of starting a business from scratch, as the franchise provides guidelines, systems, and support to help you run the operation effectively.

Marketing and Advertising Support

Franchises typically provide marketing and advertising support at both the national and local levels. This support can include brand-wide campaigns, promotional materials, and strategies that can help attract customers to your sports franchise.

Training and Support

Franchise owners receive training and ongoing support from the franchisor. This support can include initial training on how to run the business, operational guidance, access to resources and tools, and ongoing assistance to help you succeed in your venture.

Access to Resources and Networks

Being part of a franchise network can provide access to resources, such as industry expertise, best practices, and vendor relationships. Franchisors often have established networks that can help you with sourcing equipment, supplies, and other necessary resources at favourable terms.

Collaboration and Peer Support

Franchise ownership offers opportunities for collaboration and peer support within the franchise network. You can connect and learn from other franchisees, share experiences, and benefit from collective knowledge and insights.

Potential for Growth and Expansion

Successful sports franchises can offer opportunities for growth and expansion. Once you establish and prove the viability of your initial franchise location, you may have the option to open additional franchises in different areas, thereby increasing your business presence and potential revenue.

Our Team

A like-minded team of Playball business owners fosters a shared vision, effective communication, collaboration, decision-making, brand consistency, and customer focus.


Passion for Sports and Children

A genuine love for being active / sports and a deep passion for working with children are essential. This enthusiasm fuels your commitment and drives your ability to inspire and motivate young athletes.

Strong Communication Skills

Effective communication is vital in engaging with both children and their parents. Being able to articulate instructions, provide feedback, and build rapport with different age groups is crucial for creating a positive learning environment.

Patience and Adaptability

Working with children requires patience and adaptability. Each child has unique abilities, learning styles, and levels of enthusiasm. Being patient and adaptable allows you to tailor your teaching approach, address individual needs, and create a supportive atmosphere for all participants.

Leadership and Organization

Running a business requires leadership skills to manage staff, coordinate schedules, and oversee operations. Strong organizational abilities ensure smooth class management, efficient administration, and the ability to handle multiple tasks effectively.

Continuous Learning and Improvement

The field of sports and education is ever-evolving. A willingness to continuously learn, stay updated with industry trends, and incorporate new techniques and methodologies will enhance your teaching abilities and keep your programs relevant and engaging.

Empathy and Emotional Intelligence

Being empathetic and emotionally intelligent allows you to connect with children, understand their needs and emotions, and create a supportive and nurturing environment. This fosters trust, builds positive relationships, and contributes to the overall well-being of the children you work with.

Creativity and Resourcefulness

Developing innovative and engaging lesson plans requires creativity and resourcefulness. Thinking outside the box, utilizing available resources effectively, and adapting activities to suit different skill levels and age groups will enhance the learning experience for children.

Hi I'm Tammy Ceppi.

I run Playball Australia and I've been involved with Playball for 30 years.

Seeing children's lives transform through the Playball program is a huge part of why I got involved with the program.

And the lives of our Franchisee Family, teachers like yourself, who are all passionate about working with children.

Seeing the Franchisees grow a business that supports their lifestyle, breaking out of the classroom, having more time for family and other relationships.

This is the life-changing work that lights me up every day.

Book in a Call with our Team to create your amazing Playball lifestyle business today.


Growth and Development

Our program offers an exciting opportunity for teachers to explore a new avenue outside of traditional classroom settings.

By becoming part of our franchise, teachers can leverage their skills, expertise, and passion for education in a different capacity. This allows them to transition into a role where they can continue making a positive impact on children's lives while also enjoying the benefits of running their own business.

Our program provides a pathway for teachers to expand their career options, explore their entrepreneurial spirit, and create a fulfilling and flexible professional path outside of the traditional job structure. It offers an empowering way for teachers to chart their own course and pursue new opportunities that align with their passions and goals.

We are dedicated to supporting the personal and professional growth of our franchisees, empowering them to excel in all aspects of their journey. We believe that investing in their development is key to not only their success but also ours!

By providing comprehensive training, ongoing guidance, and access to valuable resources, we equip our franchisees with the skills and knowledge they need to thrive.

Our commitment extends beyond business success, as we strive to foster their personal growth, enhance their leadership abilities, and cultivate a fulfilling edupreneurial experience. We are committed to standing alongside our franchisees, ensuring they have the tools and support necessary to succeed in all areas of their business.

Why this is a way out of your job

Empowering educators

We recognize that teachers may not have prior business experience. However, we are committed to fostering their growth by helping them develop essential business acumen.

Through our comprehensive training programs and ongoing support, we provide the necessary tools and knowledge to navigate the business landscape successfully.

Our goal is to empower teachers to transition into successful entrepreneurs, equipping them with the skills to effectively manage and grow their own business.

With our guidance and resources, we ensure that our teachers have the confidence and expertise to excel in both their instructional and business endeavors.

Financing Your New Business

We understand that starting a franchise can involve financial considerations, and we are here to assist you in securing the necessary funds.

We offer financial support to help you cover the costs associated with your franchise investment. Our team can provide guidance on financing options, including access to loans, grants, or other forms of financial assistance.

We aim to make the franchise opportunity accessible to passionate individuals who may require financial support to embark on this journey.

Rest assured, we are committed to working closely with you to explore financing solutions that align with your unique circumstances and facilitate your path to franchise ownership.


We are dedicated to supporting our franchisees with their marketing efforts. As part of our comprehensive support system, we provide various resources and assistance to help you effectively promote your business.

By leveraging our marketing resources and expertise, you can effectively promote your business and reach your target audience.

We are committed to ensuring your marketing efforts are successful and contribute to the growth and success of your franchise.

Marketing Materials

We provide professionally designed marketing materials, including brochures, flyers, and digital assets, that you can use to promote your services and attract customers.

Branding Support

We offer guidance on branding strategies to ensure consistency and recognition. This includes logo usage, color schemes, and brand messaging that align with the Playball brand.

Online Presence

We assist in establishing and optimizing your online presence, including creating a professional website, managing social media accounts, and implementing digital marketing strategies to increase your visibility and reach.

Marketing Strategies

Our experienced marketing team can provide guidance and support in developing effective marketing strategies tailored to your local market, including targeted advertising, community partnerships, and referral programs.

Training and Workshops

We offer marketing training sessions and workshops to equip you with the necessary skills and knowledge to effectively market your business. These sessions cover topics such as customer engagement, branding, and digital marketing.

Ongoing Support

We provide ongoing marketing support and guidance, including regular updates on marketing trends, best practices, and new marketing initiatives to help you stay ahead of the competition.

Building Your Business

Our proven business model has excellent income potential and affordable scaling.

Over 400 Franchisees have built profitable businesses with the Playball Business Model.


Affordable Scaling

Our systems and processes create the opportunity for affordable scaling. This means that you can grow your business without too much extra cost.

Hiring Coaches

Once the business is up and running effectively and profitably, you can hire a coach or two or three, allowing you to add more classes, camps, or parties to your timetable and expose Playball to more children in your area.

Expand to new Areas

Once your franchise is running at full capacity and you have utilised all resources in your area further scaling can be done by purchasing a new LGA.

2019 Prevention Magazine High Tes QVB

Income Potential

Many factors play a role in the success of a business, including local market conditions and the skills of the owner. We will discuss different location opportunities in your area and provide program pricing considerations to help with your evaluation.

Assessing Your Area

When you complete your due diligence and after receiving our Franchise Disclosure documents, you should be able to make an accurate assessment for your area.

Your Personal Assessment Using Our Model

To provide you with a business snapshot of the potential income and expenses you will need to sign a confidentiality agreement. By doing this you can receive our business model designed to show you 3 different financial scenarios (low end, mid range and high end) and give you an estimate of the first 3 years of a Franchisee’s expected income.

Directors and Educators Love Playball in Their Schools

Kids Learn Sports and Social Skills

Helps Kids with Group Play

We Love The Lesson Reflections

Supports Fundamental Skills

Buying a Playball Franchise

With a low buy-in fee and minimal start-up costs the Playball Franchise Model is set for a lucrative return on investment well into the future.

Playball has now partnered with Swoop Funding to assist new Franchisees with start-up costs. 


The Investment Required

We have made this a low buy-in investment.

Buying Operation Rights

When you buy a franchise, you buy the rights to operate the Playball business within a Local Government area (LGA). It’s best that this is the area which you live.

Rates Vary Between Locations

The cost of the franchise differs depending on the demographics of the LGA. We look at population statistics, size of area and number of schools to determine the cost.

Initial Investment

Your initial investment will be $10,000 - $30,000 plus GST, with a non-refundable deposit of $250 plus GST. This deposit is required to secure draft agreements and your area until final agreements are complete. In the event of purchasing the franchised area, your refund will be deducted of the initial fee.


Financial Structure_smller_v2
2019 Prevention Magazine High Tes QVB

Start-Up Funding Available

Swoop Funding is an online B2B financing platform dedicated to providing small- and medium-sized business owners access to a variety of business loans and get connected with Swoop’s established network of direct lenders.

Answering Your Questions

Swoop seeks to “de-mystify” the process for franchise partners by assisting in processing loan applications and answering any questions that come up throughout the process.

Funding Solutions for Franchisees

In order to deliver capital solutions for franchisees, Playball and Swoop have partnered to ensure that:

  • Lenders are intimately familiar with and understand the Playball franchise business model
  • The credit application process is relatively straightforward and seamless for Playball

Exclusive finance offering for new Playball franchise partners:

Working off a franchise acquisition cost of $15,000, Swoop can offer a start-up franchise loan with an estimated repayment per week of $120 over 60 months or $350 per week over 12 months.

Here's what you'll need:

  • An initial deposit of 15% or $2250
  • A business plan - No worries, Swoop can help for a nominal fee
  • Forecasted financials (if you own a property, that would be a plus)

If you wish to explore your financing options with Swoop, send an email or call Playball’s Account Managers:

  • Ayesha Ali Khan
  • Email – ayesha@swoopfunding,com
  • Phone – 0405 299 796

Are you the right fit?

Several factors contribute to creating the right fit for owning a Playball franchise.

It's important to thoroughly evaluate these factors and assess your own interests, skills, and goals to determine if owning a Playball franchise is the right fit for you.

Conducting thorough research, speaking with Playball representatives, and connecting with existing franchisees can provide valuable insights into the franchise opportunity and help you make an informed decision.

Owning a Playball franchise requires a genuine passion for working with children and a desire to make a positive impact on their lives through sports and physical development.

Buying a Playball franchise - Next Steps

We believe that this information will provide educators like you with a clearer understanding of the opportunity available and help you find the perfect fit that aligns with your professional goals and aspirations in the field of education.

  1. One-on-one Discovery Call so we can get to know you and answer all your questions

  2. Territory Snapshot

  3. Proposal

  4. Accept our confidentiality agreement

  5. Business Model

  6. Due Diligence

  7. Request Legal Pack ($250 deposit)


Frequently Asked Questions